Fifty for Five New Orleans: Part 3


Mrs. Barbara Hansell spoke before a packed house on August 28, 2010, 1 day before the 5 year Katrina Anniversary. Her home was one of the 50 homes being fixed through Rebuilding Together’s “Heroes at Home” program for the Fifty for Five, sponsored by Sears/K-Mart. Through many hardships and the recent loss of her Vietnam Veteran husband, she inspired all of us with her faith and strength, as well as her love for New Orleans. She lived in her Gentilly home happily for 10 years, before it took in eight feet of water. Not only did her husband serve, but her 2 sons and daughter-in-law, currently serve in the Navy. She has since been displaced to Atalanta and is anxious to come home. Mrs. Hansell will be home in her house in New Orleans very soon with the help of people, organizations and companies who care.

I am writing this to you on the 5th Anniversary of Katrina. Having spent the past 3 days in New Orleans with Rebuilding Together, I am truly humbled by the likes of Mrs. Hansell at all the other recipients of assistance. This program gives hard working people who fell on hard times, a “leg up” not a “hand out.” New Orleans will be proud to have Mrs. Hansell back home and will welcome her with open arms (me included)!

c/p at Hooah Wife and Friends

Share and Enjoy:
  • Digg
  • del.icio.us
  • Facebook
  • Google Bookmarks
  • email
  • LinkedIn
  • Print
  • RSS
  • Twitter
  • Add to Google Buzz

Fifty for Five NOLA: Part 2

Well it has been a crazy day getting up early to interview Kevin Brown, VP, Chief Marketing Officer of Home Appliances for Sears Holding Corporation at the crack of dawn. After that, I was building a fence all day until we got rained out and in a little bit – am off to a reception- nuts! But I wanted to get a blog post off to you quickly. You see, Kevin “gets” New Orleans as he was born and raised here. He is very proud of working for Sears and being part of Heroes at Home for the past 4 years. Sears has raised over 10 million dollars mostly by consumers at Sears and Kmart giving a buck here and there at the check out. What really impressed me is 90 cents on the dollar goes directly into the project. They have completed 750 homes and of course, furnished them with appliances. Now let me remind you, Sears is not paying me to write this, but is sponsoring me so I can be part of the Fifty for Five program this week. Yep, I’m darn impressed with Rebuilding Together as a whole, but thrilled that Home for Heroes is helping veterans (you know that is my passion).

c/p at Hooah Wife

Share and Enjoy:
  • Digg
  • del.icio.us
  • Facebook
  • Google Bookmarks
  • email
  • LinkedIn
  • Print
  • RSS
  • Twitter
  • Add to Google Buzz

50 for 5 in New Orleans: part 1

My good friend JP over at Milblogging, referred Sears PR to me when were looking for a Milblogger in New Orleans to cover an amazing project through Rebuilding Together called “Fifty for Five.” Well, I fit the bill perfectly as someone who is influential (hopefully a good influence haha) through in social media avenues and connected to the military through Soldiers’ Angels and various other organizations. Sears is one of the corporate sponsors of this program, but it involves a plethora of other companies, organizations and individuals to make this happen. Beginning today, I will be on a blogging journey as I become part of the media team to cover “Fifty for Five.” This program represents 50 houses being built in Gentilly for the 5 year Hurricane Katrina Anniversary. Gentilly experienced severe devastation as a result of the collapse of the London Avenue Canal Wall.
I will especially be focusing on the Veteran's Housing program through Rebuilding Together called "Heroes at Home." Of the 50 homes being built in New Orleans, 11 will be for veterans. For those of you not familiar with my story, my family and I moved to the Northshore of New Orlean, January of 2007, when my husband retired from the Army. We had no ties to the area but are in love with the area, the people, the culture and all it has to offer. We have found our forever home and have no intentions of ever leaving. We are proud to call New Orleans home!

****Rebuilding Together New Orleans website
****Follow me on Twitter for the ever @kissmygumbo #fiftyforfive and Rebuilding Together @rbldtgthr
****I would love to have you follow me on Facebook (I will friend you back)
****Disclaimer: I am not getting paid to blog about this program. But, Sears is sponsoring my hotel, food and expenses while I cover the event in New Orleans.

c/p at Hooah Wife & Friends

Share and Enjoy:
  • Digg
  • del.icio.us
  • Facebook
  • Google Bookmarks
  • email
  • LinkedIn
  • Print
  • RSS
  • Twitter
  • Add to Google Buzz

Sex and Social Media

I have this “hawt” friend (I’m married but not dead), who is old school with technology but has mastered his craft. The other day I explained to him why he needed to be on Facebook. It was a pretty straight forward explanation – plea. I put up something on my FB wall that he did and credited him, but could not “tag” him. If he was on there, I would have tagged him, my 2,000 plus FB friends would have seen how cute he is and some would have “friended” him. He would possibly get more clients or at least get his brand out there more. Sex sells – always has, always will. If you have something or can add the allure of sex to your audience, you may be more successful. Now there are no guarantees the method to my madness would work, but it sure as heck it would not hurt! All he would have to lose is the time spent nurturing his Facebook account or heck, some $ by hiring Yatmedia to run it for him.

Take my social media PR machine friends at Ranger Up for example. They sell apparel and their target population is young military guys into Mixed Martial Arts (MMA). So how do they sell stuff? By creating Ranger up chicks of course! Putting this over 40 lady (me) into their clothing to try and sell it would not work with their target audience. But, there are stragglers who would buy their product, like the over 40 guy or the woman buying shirts for her son or husband, so other avenues may not be ruled out for marketing (wink wink haha).

Now this is funny….a couple of weeks ago I put up a link to an article about the sex activity among iPhone users vs. Droid & Blackberry users on my Facebook wall. Amazingly, my FB friends confessed that they clicked the link only because the picture looked like the lady was showing her nipple. Men and women were both so curious that they were clicking away. Interesting….was it meant to allure you to click or was it an accident? If you must see the picture in question…(and I know you will want to look)…click here. You know you will LOL! So in this case, the topic was about sex and the alluring picture of sex brought more readers.

Now to do some actual research for this post (hehe), I asked on my FB wall if sex still sells. Wow – the conversation went mad (as it usually does). And though not a scientific study, overwhelmingly everyone believed it indeed does. While talking about scientific studies and social media…let me fill you in on a little secret…. There are a gazillion people out there saying they are social media experts and they will guarantee you this or that. Social media changes when the wind blows. Every day there is a new something or other and metrics don’t catch up fast enough. But we do know one thing at Yatmedia, we know social media, we make “adult decisions” about how to present your brand/product on the web in a way that makes sense. We do use metrics, but mostly we proceed with commons sense. Now sex is not going to work with all products or target audiences, as a matter of fact, it would be downright inappropriate in some cases, but it can work. Yatmedia has been open since January and none of our clients have had the need to “sex up” their campaigns on-line. We would love to work with you, your brand, your cause, your on-line presence. And yes…we would be happy to “sex it up” if we need to!

greta@yatmedia.com
@yatmedia on Twitter
Yatmedia

Share and Enjoy:
  • Digg
  • del.icio.us
  • Facebook
  • Google Bookmarks
  • email
  • LinkedIn
  • Print
  • RSS
  • Twitter
  • Add to Google Buzz

Wow

This video is very powerful. Thank a veteran today. It is #militarymon

Share and Enjoy:
  • Digg
  • del.icio.us
  • Facebook
  • Google Bookmarks
  • email
  • LinkedIn
  • Print
  • RSS
  • Twitter
  • Add to Google Buzz

Ya – still here

The little angels are back in school for the second week – woot woot! I’m back into a workout routine like a madwoman. Yatmedia is surviving the crappy economy! Life is good. As for blogging….well…. next week I will be back on track as I will be blogging some cool stuff in New Orleans for the anniversary of Hurricane Katrina. As for military support – always doing that in some fashion. Just doing it the best I can! Hugs!

Share and Enjoy:
  • Digg
  • del.icio.us
  • Facebook
  • Google Bookmarks
  • email
  • LinkedIn
  • Print
  • RSS
  • Twitter
  • Add to Google Buzz

Trusting Facebook

As an expert in social media, following all the latest news on Facebook is a must for me. I spend a lot of time on there both personally and for businesses we represent at Yatmedia. But…do I trust Facebook? The answer is…not really. It is what it is, a valuable tool for: networking, reconnecting, promoting and sharing information. The thing about Facebook, is that we have very little control over it. We are just guests there (for free now). There have been numerous problems with security of personal information, chats etc… It can go down at a whim but rarely does. It can have bad days too. You all know what I’m talking about…gremlins that eat posts or don’t allow you to post or comment. And all the boxes we have worked so hard creating for clients – may be gone soon -UGH! Facebook is very much in the drivers’s seat and we are along for the ride.

That being said, Facebook is a valuable tool and there is ABSOLUTELY NO REASON a business should not be on there. However, just being on there is not the way to go. You need to have an angle, a reason, you should embrace and nurture your clients and maybe offer them valuable information or discounts for “Liking” your page.

As a caveat, do not write anything on your profile, in a Facebook chat or on a Facebook message that you do not want the world to see or know about. And please, if you have children on Facebook…check their privacy settings at least once a week!

http://www.facebook.com/gretaperry

http://www.facebook.com/pages/YatMedia/263866774434?ref=ts

We would love to create, manage or teach you how to get the most out of Facebook. Contact greta@yatmedia.com and let’s discuss!

c/p at Yatemdia

Share and Enjoy:
  • Digg
  • del.icio.us
  • Facebook
  • Google Bookmarks
  • email
  • LinkedIn
  • Print
  • RSS
  • Twitter
  • Add to Google Buzz

Eddie Price fundraiser: ROTFL!

“Friends of Eddie Price” fundraiser! OMG -this landed in my inbox and all I could say is….this is the funniest joke ever. Now please come over and put my jaw back in place as it has been on the floor since I found out it is for real. I am talking about a local fundraiser for my former Mayor, Eddie Price, who is headed to the Federal Penitentiary for stealing from the taxpayers! Give me a freaking break! Make your bed – lie in it! As for those who attend, donate or are with Alpha Plan LLC collecting on his behalf…no comment. By the way, I was emailing with a friend this morning about the best ways to help the family of wounded Marine who was shot in the head. Puts things into perspective huh?

(click on image for full size)

The link can be found here if you still think I am making this up!

Share and Enjoy:
  • Digg
  • del.icio.us
  • Facebook
  • Google Bookmarks
  • email
  • LinkedIn
  • Print
  • RSS
  • Twitter
  • Add to Google Buzz

Wednesday Hero

This Weeks Post Was Suggested By Aaron

Lt. Dan Cnossen
Lt. Dan Cnossen
U.S. Navy

Standing on his own legs, Lt. Dan Cnossen used to be about 5 feet, 9 inches tall. Now on his two mechanical legs, he is roughly the same height.

Somehow, though, he seems to stand taller.

That isn’t what the Topeka man would say. But while this is his story, it is often his mother’s telling, and she can’t believe how far he has come. His latest feat came late last month when he walked a six-mile race on his prosthetic legs.

You can read the rest of Lt. Cnossen’s story here.

These brave men and women sacrifice so much in their lives so that others may enjoy the freedoms we get to enjoy everyday. For that, I am proud to call them Hero.
We Should Not Only Mourn These Men And Women Who Died, We Should Also Thank God That Such People Lived

This post is part of the Wednesday Hero Blogroll. For more information about Wednesday Hero, or if you would like to post it on your site, you can go here.

Wednesday Hero Logo

Share and Enjoy:
  • Digg
  • del.icio.us
  • Facebook
  • Google Bookmarks
  • email
  • LinkedIn
  • Print
  • RSS
  • Twitter
  • Add to Google Buzz

Tales of the Cocktail 2010

“Had the strangest dream that we were on a limo bus with tattooed, hairless cats and they were serving crappy vodka! Then I woke up with a killer headache……hmmm” ~My friend Jennifer on her Facebook wall this past Sunday~

I am so fortunate that: I met Ann Tuennerman (Mrs. Cocktail) when we had back to back radio shows (I’m off air now – sniff sniff), that Ann and I have become friends (and she is so awesome to my kids), that that my husband’s family reunion moved weekends, & that my anniversary falls around Tales of the Cocktail (TOTC). This was only my second time at the actual Tales of The Cocktail festival, but I’m happy to say I have attended many other events put on by Tales throughout the year. Every event touched by TOTC is put on with love, class and magic – seriously! With Ann at the helm, leading her crew of trusty “Cocktail Angels” and co-pilot husband Paul (Mr. Cocktail), everything is done first class all the way!!!

It is unfortunate we could not attend the entire week of events and the spirited dining event (dang life, work & kids) – maybe next year. Seriously, guests come from all over the United States – take that back – the world to attend this festival/educational spirit-based week. There are free sampling events all week long too – something for everybody! We met so many people: a group of women who meet once a year to do a “girl’s week,” couples from all over, alcohol distributors, bartenders and brand ambassadors, and journalists. I booked the Hotel Montleone early this year, to assure my spot. That is home base of Tales, so there was no doubt I wanted to be where the action was. Besides that, the Carousel Bar is my favorite bar in New Orleans (waving to Marv & Michael). My favorite part of Tales – is the people! LOVE the eclectic and energetic crowd!!! So here is a little summary….

Friday: After checking into our room, we were off for some revolutions at the Carousel Bar (wonder how many I completed – but I do know is it about 14:47 seconds to complete). We headed to an early dinner at K-Paul’s (not on the TOTC schedule – but yum) and then off to the USBG Milagro Tequila Margarita competition for 7:30 at the NOLA Board of Trade. 15 bartenders competed for the best Margarita while using the same tequila, Milagro. The venue was extravagant inside and out – simply beautiful with cascading cobalt blue curtains around the columns, outdoor seating in the courtyard was sprinkled with perfect lighting. Indoors did not disappoint either – just beautiful (there was even a movie playing on the ceiling). The alcohol… well….the welcome Margarita were very good. The theme was “spice” and many of the competitors went for super spicy. UGH! S not for me. The decent Margaritas and the the winners of people’s choice and the competition were not spicy. SOh ya – part of the fun is to try them all and score your favorite for the people’s choice. The music was great, the company was great, fun to meet people and see people I know and a good time was had by all. Sorry Milagro – just not loving the tequila.

Saturday: We woke up to enjoy complimentary Bloody Mary’s at the Carousel Bar. This was followed by a complimentary Kahlua coffee bar. Hubby and I played in the French Quarter, shopping and eating and I did some super silly Twitter hunt at the Hotel (ended up winning a free night’s stay). We then rode the carousel some more and we were off to The Sugar Mill for the World Cocktail Excursion with a group of friends. What a fantabulous event! The venue was divided into several countries & cities that you visited via curtain partitions. They each had furniture, their own style and furniture and unique drinks to try. We spent a lot of time in Mexico and then Holland with our fave drinks (at least Jen & I liked those the best – while the others in or group were more into the Bourbon and Whiskey types – blech) by Effen Vodka (so fun to say!) We also adored the bartender Trevor. (below is Jennifer and I with Trevor)

Ya – on to the mystery bus! So our party of 7 was pretty much well…we drank a little and only had light snacks there…and we were all feeling good. And there it was…outside the event, a bus offering us a ride back to the hotel. Sure – we all hopped on. There they were, 2 hairless kitties and we were being served drinks from Double Cross Vodka. And the kitties had brands of the alcohol logo on them. We drove around New Orleans, drank drinks served to us on the bis and somehow with a wink and a nod from the guy managing the party on the bus, ended up in front of our hotel with a bottle of vodka taking a picture with the awesome doorman! The night was then filled with Lucky Dogs, Old Absinthe House and the Sazerac Bar and some Carousel in there too. We had soooo much fun. How I woke up feeling fine the next day is still a mystery to me.
(below, Greg & Jacki with a hairless cat on the mystery bus. I have picture evidence so I know it happened)

Sunday: Hubby and I attended the breakfast put on by Mr. & Mrs. cocktail and it was fantab. Then, yours truly had to catch a flight to San Antonio. I ended up sitting next to a couple from Austin who are opening a bar and said they learned so much at Tales.

See you at Tales next year! Hubby and I will gladly celebrate another anniversary that way. See you at the Carousel Bar!

My posts about Tales from 2009 here

Share and Enjoy:
  • Digg
  • del.icio.us
  • Facebook
  • Google Bookmarks
  • email
  • LinkedIn
  • Print
  • RSS
  • Twitter
  • Add to Google Buzz