When I saw the trailer for Tyler Perry’s Good Deeds, which releases on February 24th, I could tell it was a nice “warm fuzzy” story. From time to time we all need a wake up reminder how wonderful life is and how important it is to give back. I was contacted by their PR company asking if I would be interested in writing and sharing about the campaign that was created to go along with the movie. Learning that the Covenant House, a safe place for homeless children, were the recipients of this campaign, I was in. With locations all over the country, including New Orleans, many of the kids they service have been in the Foster Care system (something near and dear to my heart) at one point in their lives.
The campaign is called Good Deeds: Great Needs. Essentially,Good Deeds: Great Needs is an initiative to provide support for Covenant House, a non-profit organization that provides hearty meals, warm beds, and safe shelter to homeless youth. We are partnering with Gift Card Giver, an Atlanta-based organization that collects unused gift cards and distributes remaining balances to non-profit organizations, will be donating all gift cards collected through Good Deeds: Great Needs to Covenant House. Also, in support of the initiative, Lionsgate has agreed to make a financial donation in support of Covenant House each time the Good Deeds: Great Needs video is shared through www.gooddeedsgreatneeds.com.
How you can help?
1. Send any unused or partially unused gift cards: Take your gift card and write on the back how much is left on it. Put your card in an envelope with a note that say “Good Deeds: Great Needs” and then send to:
Gift Card Giver
PO Box 17920
Atlanta, Georgia 30316
2. Share the video from this website on your social networks as Lionsgate will contribute to the Covenant House for shares.
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